Earlier this week, the CDC recommended new quarantine guidelines for those who test positive for asymptomatic COVID or those who are exposed to someone with […]
Cboe to acquire crypto trading exchange platform ErisX
Cboe Global Markets, a provider of global market infrastructure and tradable products, announced it has entered into a definitive agreement to acquire ErisX, the operator […]
CBDCs can cut cross border remittance costs by half: BIS report
A BIS report based on a multi-CBDC pilot also showed significant improvements in international remittance speed. 1402 Total views 22 Total shares The Bank for […]
Caviar’s Visionaries collection includes an Elon Musk bust and iPhone made from a melted Tesla
WTF?! Russian luxury accessory brand Caviar is known for taking consumer electronic items—mostly phones—and adding expensive materials before selling them for four- or five-figure sums. […]
Cause and effect: Will the Bitcoin price drop if the stock market crashes?
The year 2009 was marked by both the genesis of Bitcoin and the United States stock market starting an unprecedented bull market — one that’s […]
‘Catalyst for growth’: GroupM’s Brian Wieser bumps up his 2021 and 2022 global and U.S. ad forecasts
December 6, 2021 by Michael Bürgi The latest global ad revenue forecast from WPP’s GroupM is out — and if it’s accurate, media is going […]
Case Study: How Trusted Media Brands is prioritizing video after acquiring a viral digital content company
One might not expect Trusted Media Brands (TMB) — with titles including Taste of Home, Reader’s Digest and Family Handyman — to find value in a company that […]
Case Study: How Group Nine has reoriented its ad sales approach
Plenty of publishers have had to tweak their ad sales approaches since the spring of 2020. For Group Nine Media, however, the ad sales adjustments […]
Case Study: How Essence plotted its approach to hybrid events
Publishers are now reckoning with a reality that the pandemic forced on them over the past 18 months — how to handle a pivot away from […]
Case Study: How Dentsu is pushing advertisers to embrace brand integrity
For years, brand safety has been a mounting issue for marketers cautious about media placements and appearing alongside content that could negatively affect their brands. […]